What Is Affiliate Marketing and why I’m using it

Affiliate marketing is an established method of performance promotion. Nowadays, almost every brand runs its own program. In spite of this ubiquity, affiliate marketing is still poorly understood by promoters who are more accustomed to conventional means.

What is Affiliate Marketing?

The underlying concept is simple. Whatever one wants their visitors to do on a site –whether it’s purchasing, contacting a specific number, submit personal info via a form or sign up to an email- they only pay once the specific action occurs. This involves three facilitators. Those paying for the action to be performed are known as advertisers. They may range from transactional sites ran by high street merchants to online dating sites and corporate banks. However, the most common action they seek to achieve is a sale.

The people who refer traffic to the advertisers with the aim of converting this to the specific action are known as publishers. According to this Google Sniper review, they’re normally paid via commission for every action. Affiliate networks bring these parties together. There are networks to provide reporting, tracking, account management and handling commissions between advertisers and publishers.

Publishers: The Online Sales Force

The innate advantages of publisher marketing are simple to understand. From the advertiser’s perspective, pay is based on performance, which ensures a transparent model that’s measurable by its nature. Return on investment can be calculated on a cost per acquisition. This is how much the advertiser would be willing to pay if the publisher can get the traffic they refer to do something, such as making a purchase. The publisher thus takes on the initial risk and act as the online sales force on the advertiser’s behalf.

The model offers high rewards for the publisher if they can convert traffic into sales. This means that a publisher needs to be innovative and willing to transcend the boundaries of conventional marketing. Publisher marketing has led to the rise of promotional methods that have later joined their mainstream counterparts. Such include the utilization of social media and consumer incentives.

Perhaps the best thing about publisher marketing is the various kinds of actors that it attracts. Affiliate marketing has grown to a multi-billion dollar industry worldwide. For some retailers, it drives about half of their online sales. Specialists in email marketing, consumer rewards, paid search, and social media all operate as affiliate marketers alongside their conventional content and community websites which seek to monetize their web properties. Given the various promotional means, what unites all these parties is the way in which the promotion is evaluated and how they’re paid, which is the cost per acquisition metric.

Anyone operating under such a model could be considered a publisher. They cover almost all parts of the web. Advertisers can thus benefit from a wider reach into discreet niches which conventional marketing can’t penetrate. All the publisher’s activities, from provision of banner coverage to representation in the search space, are included in the cost per acquisition agreement. However, it takes a great deal of resources and time to run a successful affiliate marketing program. One needs to know the common challenges encountered in the advertisers’ respective sector.

Question: Is it a good idea to invest in precious metals?

For the past few years now, professional economists and investors have been clamoring on about the value of owning precious metals as part of one’s investment portfolio. This has become a trend that many companies such as Regal Assets have been cashing in on. It’s not surprising given that gold and silver have been so recognized throughout human history as commodities of value.

Now it should come as no surprise that between those two popular precious metals, gold is by far the most commonly purchased in general. Now there are two ways to buy gold. The first is to buy physical coins, bars and bullion and have them stored either in a home safe or at a federal depository (the latter being the safest method). However, a more overlooked way of buying gold is through stocks of companies that are involved in either the gold selling process or the gold extraction process.

What sets the price of gold?

The price of gold is determined by an unbelievably complex set of variables that pretty much only the foremost precious metals investing experts fully understand. However, just like  most commodities and stocks, the biggest influence of the price of gold is of course, the complex relationship between its supply and the demand for this rare precious metal. Given that stocks are traded pretty much all day every day, it should come as no surprise that its price can vary at any time during the day or at any time during the night. Also, the amount of people that purchase gold at any one time can either increase or decrease the price of gold quite drastically in a very short period of time.


But it’s not just supply and demand

There are also other factors that can have a strong impact on the value of precious metals. For one, when supply is mentioned, most people immediately think about individuals buying up the commodity in question. However, bigger factors can influence the price per ounce of any precious metal and change its price accordingly. For example, silver is actually a component that is used in may electronic devices such as computers and mobile phones. Considering that, if a specific segment of the technological market begins to increase in activity, it can affect the activity in a seemingly unrelated market, like gold or silver. Other factors that can affect the trading of precious metals are politics, the ups and downs of the financial sector and wars. Of course, there are many more but that gives a good idea of the diversity and complexity of how the prices of precious metals are set.
Besides gold, what are other popular precious metals?
The other most popular rare metal is of course silver. It is ubiquitous in not only pop culture and throughout history, but as we mentioned previously, it is abundantly in demand in the industrial sector for many industries.
Then there is platinum. While significantly less popular than both gold and silver, it is still a valuable asset to hold. However, most of the supply of this precious metal comes from either South Africa or Russia, two countries that often see their share of political and economic turmoil and as such, are a bit less trusted than say gold of silver.


Not just for jewellery

So there you have it. An overview of how precious metals are traded and how their prices are set. Despite the downsides that comes with investing in precious metals, there is no doubt that they are some of the most stable commodities that a person can be trading in. In fact, there is no point in human history where humans have not attributed any value to gold. It is possibly the safest of investments.

Keeping the boredom out of dieting with Metabolic Cooking

We’ve all been there. We get started on a brand new diet and our motivation is at its highest. We feel primed to start and get through it and feel like there is nothing that can stop us. However, most of the time, it only takes a few weeks for our motivation to drop and from there is gets harder and harder to maintain consistency in our good eating habits.

A lot of this loss of motivation comes from boredom. Most of the time, a given diet requires us to eat the same few foods over and over again. With that in mind, it is no wonder that we get bored and tired of eating the same stuff and that we crack at the first opportunity to eat something a little more fun, even if it doesn’t fit into our dietary guidelines.

Finding new recipes

To fight off the boredom and make sure that you can maintain the same level of effort throughout the duration of your diet, it is important to find new recipes that you like and that are easy to prepare.

For this, the internet is a fantastic resource. It is easy to do a little research and purchase a diet recipe collection such as Metabolic Cooking. On the other hand, there are literally thousands of online websites that offer free recipes to their readers. Finding recipes that fit the guidelines of your diet shouldn’t be too hard to do and if you find a recipe that sounds good but it isn’t quite good enough to be included in your diet, you can always adapt it with a little effort so that it does follow the strict guidelines your diet no doubt has.

The importance of having tasty recipes that are easy to prepare

One of the bigger problems that most people have when it comes to keeping their dieting momentum going and not cheat on it is meal preparation. It is vitally important to make sure that you have healthy foods on hand at all times, because you never know when a craving might hit you.

However, preparing meals in advance isn’t something that most people are very diligent at doing. Most people are very busy and spending over an hour in the kitchen each and every day isn’t always possible. For that reason, it is important that the meal selection you make has easy to prepare meals that don’t require a whole lot of ingredients.

What’s more is that those meals need to have variety built into them or you will get bored as well. This is also vitally important if you are cooking meals not just for yourself but for other people who might live in your household. If they don’t like the meals that you are preparing, it doesn’t matter how healthy they are. They will complain and find other things to eat.

Find a plan that works for you, and stick to it

The most important thing to do is to remember that what will work best for you probably won’t come from an online website or a book you bought. It will probably be a combination of things that best fit your lifestyle and the type of eater you are. So don’t be afraid to try stuff, just as long as you manage to figure out a diet plan that is sustainable for you.

The different types of Individual Retirement Accounts

When it comes to retirement funding, most Americans are tying up their hopes and extra income into their IRA account. But while most people only go for the traditional IRA, there are many other types that can offer up different advantages as well. Here is a rundown of some of the more obscure types.

The Traditional IRA

The one that most people with a retirement plan have, the contributions made to this type of account are deductible from taxes. If any transactions are made from within the account, there are no impact on taxes whatsoever. However, when it comes time to take out the funds of the IRA, taxes are applied at the convened rate when it happens. This is by far the most popular type of IRA.

Roth IRA

Another quite popular type of retirement account, the ROTH IRA stands out from the traditional IRA in one main aspect; the taxes are paid before the funds are deposited into the account. This means that whenever the funds are taken out of the account once retirement is reached, there are no taxes collected because they have already been collected.

Precious metals IRA

This is a type of IRA account that is constantly growing in popularity. Often referred to as a “Gold IRA“, this is a type of self-directed IRA account where instead of dollars being deposited into the account, precious metals are used. Different types of precious metals are allowed (gold, silver, platinum and palladium) but only certain forms of those metals are permitted. One of the main arguments that supports this type of IRA is the fact that precious metals are not subjected to the same fluctuations as paper currencies. Over time, they are much more stable.


This is a particular type of retirement account in the sense that the beneficiary isn’t fully in control of the account. In this instance, employers are allowed to make contributions to the account in the name of the account holder. Therefore, a portion of the paycheck can be automatically deposited into the employee’s IRA on behalf of the employer, essentially making things easier for the employee.

The Rollover IRA

This one is very similar to a traditional IRA but it differs in the sense that the funds do not come from the owner’s pockets but rather another type of retirement account. For example, it is not uncommon to see people “rollover” their 401(k) into an IRA”. Taxes are applied in the same way as the traditional IRA.

The Self-Directed IRA

This type of IRA allows the account holder to make investments for the IRA account. What this means is that the IRA is viewed as somewhat of a “person” who can invest in other assets or commodities. Of course, the decision is made by the account holder and not the actual account, but the advantage here is to benefit from the tax breaks whil investing in the person’s chosen assets or stocks.

Conclusion: What IRA should you choose?

At the end of the day it really depends on what you need. Not everybody’s needs are the same and the same holds true for Individual Retirement Accounts. The best thing to do is talk to a custodian who specializes in all the different types of IRAs and who can best tell you what suits your particular situation.

Getting the six pack of your dreams

Out of all the species of animals on the face of the earth, humans are the only ones concerned with having good looking bodies. In fact, if you could hold a conversation with an elephant, getting six pack abs is probably the last thing on his list of priorities.

But still, that doesn’t make the desire for getting in shape and getting ripped any less of a worthwhile pursuit. In fact, getting into shape has many other benefits than just looking good. In fact, losing that extra belly fat and developing more muscle tone is very good for your health and will most likely result in a longer, healthier life lived.

But the question on everybody’s mind is can they get a six pack? Can everybody with the desire to burn fat and have a sexy midsection legitimately achieve their goal of seeing their abs toned and defined? The truth of the matter is that yes, everybody can technically achieve this. However, the reality is that it takes work and dedication, something that not everybody posses enough of.

However, if you’re willing to put in the work and eat a proper diet that will burn off fat and help build muscle, there is no reason why you couldn’t do it yourself.


Getting a six pack is 90 percent about proper dieting. That means that a mental shift needs to occur. Instead of eating for pleasure, eating needs to become more about fueling yourself. Your body needs specific nutrients to increase its metabolic rate and giving them to it often means making less “fun” food choices. Replace those French fries by veggies by the ton, or forego those brownies entirely after your main course.

However, one trap you want to avoid is eating to few calories. What most people think is that by cutting calories dramatically, their bodies will be forced to use their fat stores as energy. However, in this situation, the human body will adapt its hormones for survival, essentially dropping the metabolic rate and making it impossible to burn fat. The real solution requires to not cut, but replace calories that come from bad foods by calories that come from good foods. That way the body has all the nutrients it needs and still has enough calories to stay in a high metabolic rate.

The workouts

Once again, the general trend that people follow is to jump on the treadmill and run for as long as possible. This isn’t too god for fat burning in the long run and is best replaced by weight lifting. Now were not talking about aiming to look like Ronnie Coleman, but doing metabolic resistance exercises (i.e. lifting weights) will increase metabolism in addition to burn off massive amounts of calories. A good program to learn both how to eat properly and how to workout right is Six Pack Shortcuts.

But at the end of the day, it all comes down to how dedicated you are. There is going to be a learning process and its up to you to stick to it. Because you will make mistakes and you will get discouraged. But if you get right back at it, there is no reason why you couldn’t get the six pack you’ve always wanted.

Natural treatments are becoming more and more popular

People nowadays are more and more looking to natural methods to cure their aches and pains. But more than that, they are also looking at natural treatments as a way to prevent ailments and keep the human body in prime working condition.

This isn’t limited to healthy eating of natural foods but it also extends to holistic healers and natural treatment professionals. For example, whereas in the past people would go to their doctor to get a prescription for back or neck pain, they are now more and more finding massage therapists to take care of the problem for them.

They can treat more issues than most think

Massage therapists are often also fully trained kinesitherapists . This practice specializes more in the treatment of body pains, which complements massage therapy which focuses more on relaxation and stress removal.

For example, kinesitherapy can cure body ailments by restoring the natural movement range of limbs and articulations. Often times, ligaments and muscles can get overburdened by repetitive movements that are required by our daily lives and jobs. By restoring a balance in range of motion and mobilizing the right muscles at the right time, the pain can be quickly eliminated.

Natural treatments: not just for body pain

Hygiene products are also taking a turn for the more natural. For example, many skin care products are more and more using natural ingredients such as coconut oil. Not only are these ingredients often just as effective as their chemical counterparts, they are also safer for extended use. Combined with skin exfoliating products like the Gant Renaissance (which is French for the Renaissance Glove), people are finding that natural treatments for their skin and personal hygiene is a viable alternative.

Natural was always the way to go

When you think about it, natural treatments are nothing new. In fact, humans have been using what they were able to find in their environment to cure, treat and maintain themselves for as long as they have been in existence. It was only in the last century that science has been coming up with unnatural alternatives and perhaps the healthcare industry has become a bit overzealous with it. A balance need to be achieved so that both natural and manmade treatments can be used in synergy.

Investing in gold and precious metals

When it comes to selecting investment options, everybody wants assurance that their money will result in the greatest return possible. On top of that, they want to be sure that they are investing in a safe asset that will not lose all or most of its value overnight.

goldTo that end, many people end up diversifying their portfolio to include things such as stocks, mutual funds, real estate, physical assets as well as precious metals. Additionally, many people decide to hire out the technical details of investing to a broker since many investors aren’t knowledgeable enough to properly, effectively and safely manage their investments, which is ok.

A steady rise in popularity

In recent years, there has been a significant increase in the number of people who choose to invest their money in gold and other precious metals. The reasoning behind this trend is that as opposed to other investments that can drop in value significantly during more difficult economic times, gold, silver, platinum and palladium are precious metals that will always have a more or less stable value. Gold is not volatile and since the mid twentieth century, it has seen a steady rise in value as compared to the value of many globally recognized currencies.

Not to be used as an investment

There is debate over whether or not gold is a good investment. The main argument against the practice revolves around the idea that there is no return on investment when purchasing gold. Purchasing stocks in a company can lead to an annual generation of income whereas holding gold bullion or coins just cannot do that.

But people who are advocates for investing in precious metals will state that it isn’t so much an investment as a safe haven for protecting ones money. Because it seldom drops in value and, as a physical asset, is limited in quantity, it will never drop drastically in price over a very short period of time. On top of that, it often stands in contrast with the value of money that can drop, making the gold that much more valuable.

Potential for growth?

As such, people looking to maximize their return on investment should look elsewhere than precious metals. In that case, investing in fast rising companies and stocks is a smarter move, albeit one that comes with significantly more risk. If you do happen to have managed to make a killing investing in stocks or various companies, taking a portion of those earnings and buying gold is a very smart move to make sure that you do not lose what you have gained.

Where to get started?

If you’re looking for the best place to buy gold on the internet, know that there are many companies like Regal Assets that can help. It is important to do proper research though otherwise you might end up purchasing from a company that will scam you out of your money.


A few strategies behind niche marketing SEO

Specialization is becoming more and more a must in the world of marketing. Business nowadays are faring much better by focusing their efforts on serving a very specific type of clientele, a practice often known as niche marketing. Many online marketers are making use of search engine optimization to target specific portions of markets and are gaining customers this way. This is one of the ways that smaller businesses are beating out larger corporations.

Just like in any business, the key to gaining customers via SEO is to have a website placed ahead of the competition in the search engines like google. With the proper know how, practically anybody can position their website at the very top of the search engine listings and therefore gain more clients this way than their competitors.

However, this knowledge isn’t something that can be learned anywhere. In fact, the internet marketing world as a whole if unfortunately filled to the brink with scams and fake learning opportunities (*cough* Google Sniper *cough*)that only end up discouraging and hurting aspiring search engine marketers.

The real key to niche marketing

At it’s core, niche marketing is about finding a market where demand for a product or service is high, but where the competition is low. This applies to virtually any type of niche business, regardless of whether we’re talking about a business that uses SEO or a business that uses any other form of advertizing.

The process

So when it comes to search engine niche marketing, finding a good market to operate in is defined by finding a good keyword to rank for in the search engines. Once again, the keyword needs to have a good amount of searches and a fairly low amount of competition. To do this, many marketers use various tools that track web statistics, the most popular being the google keyword tool.

Once that is done, a niche marketer will proceed to building a site on the chosen topic. Now there are many different things that need to be incorporated into the site to make it easy to position in the search engines. Things like filling out the meta tags the right way, placing the targeted keyword in the title of the page and having the right keyword density on the page are all things that good search engine marketers will have mastered.

Once the site is up and running, SEOs then turn to building backlinks to the page in question. Backlinks are easily the most important factor in determining whether or not a page will rank for a specific keyword. In fact, it is often stated that 95% of the factors that determine the rank of a site is the inbound links it receives. The rest can really make it easier to rank highly, but it isn’t as essential as the backlinks.

How does one learn how to do SEO?

Learning SEO can be a long journey and truly isn’t for everybody. However, the rewards for mastering this skill can be truly unbelievable. Luckily, there are education programs out there like Bring The Fresh that are specifically designed to help people learn this skill. And learning from a good source is absolutely imperative for success to occur. Choosing the right mentor is everything and can determine the difference between success and failure.